A Step-By-Step Guide for Daily LinkedIn Outreach

Originally posted 11-14-23 on Typeshare

13 years and hundreds of pipeline generation programs have shown me the power of a finely tuned LinkedIn prospecting effort. You can quickly build a steady flow of new clients with minimum time away from the work you love.

To do this, you’ll need a good LinkedIn Profile, list of desirable prospects, and a series of message frameworks. WIth these in hand, follow this simple 4-step process to get as many prospects calls as you want in less than an hour a day.

Step 1: Connect with new prospects.

Pull up your prospect list and go to the LinkedIn profile of the 1st prospect. Confirm they meet your criteria. If the prospect is active on LinkedIn, get on their radar. Follow them. Like, comment, share their posts & content. Bonus points if you can do the same on Twitter.

Customize and send your connection invitation. Continue down the list.

Step 2: Respond to new connections

In your LinkedIn messages inbox, you’ll find people who connected and replied to your message and people who connected without a reply. Customize and send them the appropriate message.

Step 3: Send nurturing messages

Your message frameworks should include a series of messages to continue building the relationship with your prospects until they are ready to talk. Send these as needed.

Step 4: Schedule calls

Most solo and small-business consultants find that an average 10 - 12 new prospect calls a month is both all they can handle and all they need to build a steady pipeline.