CONVERSATION
STARTERS
Ideas for finding and converting strangers to extraordinary clients and partners
Conversations Starters is written and edited for B2B consultants and coaches who want to build more and better business relationships, achieve visible thought leadership roles and serve more of the clients you deserve.
There are no hacks or gaming of the system here.. If you want sound ideas and advice about how to look good, sound good and fill your sales pipeline, you’ve come to the right place. Welcome!
5 Ways to Measure Sales-Supporting ROI from LinkedIn
For those of you who’ve been struggling to show executive management – and yourselves – that social media efforts do, in fact, contribute directly to sales results, I’ve got some good new. On LinkedIn at least, it’s pretty easy.
Secret Weapon of North America’s Most Effective B2B Content Marketers Revealed
The findings of the 2014 State of B2B Content Marketing study are out and now we know how highly effective content marketers get so far ahead of everybody else. It’s pretty simple. They have a formal content marketing strategy.