CONVERSATION
STARTERS
Ideas for finding and converting strangers to extraordinary clients and partners
Conversations Starters is written and edited for B2B consultants and coaches who want to build more and better business relationships, achieve visible thought leadership roles and serve more of the clients you deserve.
There are no hacks or gaming of the system here.. If you want sound ideas and advice about how to look good, sound good and fill your sales pipeline, you’ve come to the right place. Welcome!
Are Sales and Marketing People Ruining LinkedIn?
Not too long ago, LinkedIn was a haven from spam. Messages came only from people you knew or who had taken the time to learn something about you. The times are changing — and the news is not good.
LinkedIn Squashes Group Postings from 3rd Party Apps – and What to Do About It
I won’t say I told you so, but apparently I’m not the only one annoyed by marketers misusing LinkedIn groups as a newsfeed for their blog articles and self-serving announcements.
Your LinkedIn Dream Team - Roles that Maximize Success
From the outside, implementing a LinkedIn program may seem fairly easy. And, indeed, if all you want are vanity metrics (followers, shares, likes), then you can probably get away with one individual doing the work.
Why You Need Sales and Marketing in your LinkedIn Program
There is a costly disconnection between sales and marketing efforts on LinkedIn.