CONVERSATION
STARTERS
Ideas for finding and converting strangers to extraordinary clients and partners
Conversations Starters is written and edited for B2B consultants and coaches who want to build more and better business relationships, achieve visible thought leadership roles and serve more of the clients you deserve.
There are no hacks or gaming of the system here.. If you want sound ideas and advice about how to look good, sound good and fill your sales pipeline, you’ve come to the right place. Welcome!
Are Employee Advocacy Programs Helping Employees Get Poached?
Employee advocacy is a hot topic for businesses, and both marketers and business leaders are asking more questions about designing and implementing employee advocacy programs. Your company may be missing a huge opportunity to increase the organic reach of your social media and marketing efforts without one.
We’re Connected on LinkedIn. Now What?
We all have a lot of LinkedIn connections. There is no lack of information online or off about how to get connections on LinkedIn, and any semi-serious LinkedIn user has amassed a list of connections well into the hundreds.
Why – and How – to Get Your Whole IT Company involved on LinkedIn
Most of our clients invest in LinkedIn marketing programs to generate and develop leads. A few of them are more focused on establishing thought leadership positions. Ultimately, both groups have the same objective.
Why Your LinkedIn Network Is Not as Valuable as You Think
Feeling pretty good about yourself now that you’ve gathered 500+ LinkedIn connections? Don’t. The number itself is meaningless.
Your LinkedIn Influence May Be Close to Zero – Take This Test
What does it mean to be an influencer