CONVERSATION
STARTERS

Ideas for finding and converting strangers to extraordinary clients and partners

 

Conversations Starters is written and edited for B2B consultants and coaches who want to build more and better business relationships, achieve visible thought leadership roles and serve more of the clients you deserve. 

There are no hacks or gaming of the system here.. If you want sound ideas and advice about how to look good, sound good and fill your sales pipeline, you’ve come to the right place. Welcome!

How To Get Better Results from your LinkedIn Groups

How To Get Better Results from your LinkedIn Groups

Jeff Simmons joins us to discuss the do’s and don’ts for salespeople and marketers who want to use LinkedIn Groups effectively. He’s a master when it comes to building sales funnels, and his B2B Sales Funnel Library is a valuable resource for any B2B marketer intent on generating leads.

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B2B Sales and Marketing Highlights from the 2016 LinkedIn User Survey

B2B Sales and Marketing Highlights from the 2016 LinkedIn User Survey

Wayne was a skeptic before he became an outspoken proponent of LinkedIn and is passionate about helping business professionals use LinkedIn more effectively to build their businesses and personal brands.

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How and Why to Pilot a LinkedIn Social Selling Program
LinkedIn Sales Susan Tatum LinkedIn Sales Susan Tatum

How and Why to Pilot a LinkedIn Social Selling Program

Is “social selling” just one more way to distract your sales team, taking you even further away from reaching quota while consultants make a big dent in your sales budget? Or could it actually make your sales people more effective, better at reaching hard-to-get-to prospects, able to find more sales opportunities, ultimately making their numbers?

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CMOs: Why You Should Be Leading the Charge on LinkedIn and How to Do It

CMOs: Why You Should Be Leading the Charge on LinkedIn and How to Do It

With all manner of statistics and survey results pointing directly to LinkedIn as the hottest B2B marketing channel since the last one, you’d think CMOs would be taking advantage of it. At least I did. But a surprising number seem to be missing the boat.

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